Google Search Web Guide

An experimental AI-organized search results page

2025-07-27

Google Search Web Guide
Web Guide is a new Google Search Labs experiment that uses AI to intelligently organize your search results. It groups web links into helpful categories, making it easier to discover information.
Google Search Web Guide is an experimental feature from Google Search Labs that uses AI to enhance search results by intelligently categorizing information. By grouping links into relevant sections, it helps users find answers more efficiently, especially for open-ended or complex queries. Powered by a custom version of Gemini, the tool analyzes search queries and web content to surface useful pages that might otherwise go unnoticed. It employs a query fan-out technique, running multiple related searches simultaneously to deliver the most pertinent results. Initially available to opted-in users via the Web tab, Web Guide can be toggled on or off. Over time, Google plans to integrate AI-organized results into other parts of Search, aiming to improve web discovery. Ideal for broad topics like 'how to solo travel in Japan' or multi-faceted queries, it simplifies information retrieval.
Artificial Intelligence Search